Are we really entering a new era of digital transformation or is it just hype?
Bill Gates once said that “we always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten”. This happens often when transformative technologies emerge: while the hype lasts a couple of years, few visualize the real transformation that happens afterwards. Those few become legends – think of the founders of Google, Facebook and Tesla to name a few. 2021 saw the hype emerge behind Web3 – the ‘decentralized web’ with terms such as NFTs (Non-Fungible Tokens), and the Metaverse becoming mainstream.
This webinar will bring you up to speed on Web3 through case studies and examples, so that you can make your own conclusions to stay relevant.
Takeaways:
- Demystify what Web3 is about to separate hype from reality
- Understand how Web3 works
- Visualize the impact that Web3 will have on your business – and in your life
- Detect new innovation opportunities that the creative application of Web3 can help you bring about
It does not have to be time-consuming or expensive to build – and grow – your brand. This, serial entrepreneur and CEO of Innovation Lab Silicon Valley, Juan Carlos Velten, has proven countless times within his previous jobs brand expert at Proctor & Gamble, founder of the innovation agency Zealmark, chairman at Harvard Business School Community Partners and teacher at Stanford University. In Innovation Lab, Juan Carlos (or just JC) is in charge of our branding department. Furthermore, he collaborates with both Trinity Alps Capital, Joi Scientific, and Mayfield.